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Music Management Course

The music management course is in a constant process of change. Traditional forms coexist with new technologies and, on many occasions, the key to success lies in the appropriate combination of those two trends. This course offers a practical, complete and exhaustive vision of all the factors involved in music management. Attendees will be able to learn the theoretical bases while they will acquire practical knowledge at the same time, which they will share with experts in each of the fields.

Curso de Gestión Musical

Course description

This course offers a practical, complete and exhaustive view of all the factors involved in music management. Attendees will be able to learn the theoretical bases and will also acquire practical knowledge, which they will share with experts in each field.

The structure of the course sessions is designed so that participants acquire basic knowledge meanwhile those who already have some knowledge can go deeper and resolve doubts about certain subjects thanks to the careful selection of professionals who hold the different sessions. In addition, professional documentation and first-hand advice will be provided by these experts, along with enough space for resolving doubts.

The course will be complemented by master classes in which leading experts will analyse some of the key aspects of the music industry in detail. Those interested can also register for individual sessions. The classes will be given in Spanish and Catalan. Students who exceed 80% attendance on the course will receive a diploma issued by Taller de Músics.

Course aimed at:

Musicians and professionals of the music industry in general and cultural managers who want to acquire theoretical and practical training on the main factors that intervene in the value chain of the music industry. For students of the Escuela Superior del Taller de Músics, the complete course is equivalent to 6 ECTS credits.

Course content

Online Registration

  • What is crowdfunding and typology
  • Definition of Crowdfunding.
  • Types of Crowdfunding.
  • 17 Crowdfunding platforms.
  • Understanding the concept of the pledger.
  • The different tax treatments.
  • Crowdfunding and business phases.
  • Classic financing and crowdfunding.
  • Reward and investment crowdfunding
  • Crowdfunding of investment and business angels.
  • Crowdfunding loan and banks.
  • Complementarity. A new tool.
  • The generation of the community.
  • The 20 golden rules of crowdfunding.
  • The 6 general rules of crowdfunding
  • The 4 Rules on Reward
  • The 6 rules on communication
  • Taxation and crowdfunding.
  • Crowdfunding generates liabilities. Rewards and VAT. Personal income tax and increase in assets. How to calculate VAT on rewards. Other possible tax costs.
  • Tools for crowdfunding. Introduction to the tools for crowdfunding. Communication tools. Productivity tools. Tools for organizing tasks. Campaign analysis tools.

Given by Valentí Acconcia (Vanacco Crowdfunding Consultant)

Online registration

Steps to edit your own record and legal requirements to set up a label.

Given by Joan Guàrdia Torrents

Online registration

  • What types of contracts does a publisher offer? What are the different rights an author gives to a publisher? What is a publisher for? Introduction to copyright.
  • Publishers.
  • Collective management societies (SGAE).
  • Types of rights that are managed. Moral rights. Economic rights derived from exploitation (economic rights).
  • Tasks. Records. Permit negotiations. Management of rights. Claiming. Composition for third parties.

Taught by José Ramón Gil, lawyer (FG Legal) 

Online Registration

  • What types of contracts does a publisher offer? What are the different rights an author gives to a publisher? What is a publisher for?
  • Types of contracts. Between author and publisher: Commissioning of work. Publishing contract. Between publishers: Management contract. Co-publishing contract. Sub-edition contract.
  • Sources of income / Distribution of collected rights.  Television. Radio. Internet. Direct (cinemas and festivals). Public premises. Sale of supports.

Taught by José Ramón Gil, lawyer (FG Legal)

Online Registration

  • What is the most convenient structure for me according to my income? How can I invoice without creating a company?
    Commercial Companies: a) Limited Liability Company, SRL. b) Public Limited Company, SA. c) Cooperative Society. The reality of the musician versus the artists’ cooperative societies. Case studies. Legality and treatment of these by the Labour Inspectorate.
  • Resolution of a practical case to work on in class about these three companies and issues related to them.

By Cristina Calvet, lawyer

Online Registration

  • What is and what is not a communications agency. Everything is communication.
  • The press sector.
  • The culture sector.
  • Keys to communication. Materials (promo sheet, press release, dossier…). Previous considerations. Objectives. Tools. The speech. The spokesperson.
  • Specificities of each medium.
  • Examples. Success stories.

Taught by Marc Tapias (En Silencio)

Online Registration

  • Social platforms: Current status, Facebook, Twitter, Linkedin, Google Plus, Instagram, Youtube and similar, Snapchat,  Meneame, Periscope – meerkat, Reddit – imgur.
  • Future considerations.
  • The Community Manager
  • Objectives. Volume vs quality. The target.
  • Content vs PR.
  • Tools to measure. Advertising.
  • Coordination of communication.

Taught by Marc Tapias (En Silencio)

Online Registration

  • Planning and study. Territorial analysis. Social analysis. Competition analysis.
  • Contracts, permits and licenses.
  • Promotion and advertising. Ticket sales.
  • Selection of venues and/or venues.
  • Evaluation of venue and group rider.
  • Project production.
  • Timing and logistics.
  • Accounting and administrative closings.

Taught by Brian Sellei (Less Than Zero)

Online registration

Detailed elaboration of the budget of a festival.
Search for public funding. Subsidies and state and territorial aid.
Search for private funding. Sponsors and brands.

Taught by Brian Sellei (Less Than Zero)

Online Registration

  • Distribution or self-distribution contract? What types of contract can you offer us? What rights do we assign in a digital distribution contract? Can we get digital self-distribution? Which operators/distributors will we reach?
  • Introduction and data. Modern music formats. Current situation. Evolution of sales by format. Evolution and sales estimate 2008-2019.  Year 0 of the Digital Era.
  • Digital distribution. What is a digital distributor? Initial stages. What do I need? Digital distributors. Digital channels. Contracts and royalties. Evolution. Big Data. Digital seal-artist conflict. Digital self-distribution.
  • A practical example of digital distribution.

Online Registration

  • The recording studio: Studio structure. Acoustics and conditioning. Equipment.  Backline. Types of the studio. Music of different formats. Television / post-production. Home Studio. Music production software.
  • Production processes: Preproduction. Layout. Rehearsals. Recruitment of studios and backline. Preparation of recording sessions. Production. Live recording. Overdub recording.  Mixing. Studio mixing. Mixing by external engineer. Post-production. Mastering.
  • Quotes. Prices. Studio staff. Recruitment. Agenda.
  • How to set up a home studio. Basic materials according to speciality or objectives of the musician.

Taught by Kiko Caballero, producer, mixer and sound engineer (Taller de Músics)

Online Registration

  • Music production. Types of music production. Of bands. Soloists. In-house production (electronic music). Remix.
  • Remake. Cover. Production by order. Phases of music production. Composition. Pre-production. Production. Post-production. Staff within a musical production. Producer. Composer/Lyricist. Arranger. Session musician. Recording engineer. Mixing engineer. Mastering engineer. Mechanical replication company.
  • Music production tools. Sequencers. Audio editing. Processors and effects. Virtual instruments.
  • Types of music producers and examples. More musicians. More technicians. Complete. “Commercials. Specialists in adapting music to the industry of the moment.
  • Types of sound engineers. Freelance. Residents. Remote work.
  • Examples of musical productions… from composition to mastering.
  • Preparation of production: Who do I need?

Taught by Kiko Caballero, producer, mixer and sound engineer (Taller de Músics)

Online Registration

  • When we are hired or contracted for a performance, do we have to send or ask for the technical rider to know what needs we have? How to interpret it and how to align oneself with all the details? Is there a standard? Do we have to accept all the conditions? Can we offer alternatives?
  • Review of the technical staff and their functions according to the production.
  • Review of the technical material in the sound of a base show.
  • Definition of rider. Structure and content.
  • Monitoring of the rider. Responsible for its distribution and reading.
  • Counter rider.
  • Responsibilities.

Impartida por Kiko Caballero, productor, mezclador e ingeniero de sonido (Taller de Músics)

REGISTRATION AND FEES

Full courseClick here to enrol
Single sessions: Throughout the course

Limited to 30 people, reserved in order of registration.
Taller de Músics reserves the right to cancel the course if there is not a minimum number of students registered.

Special fee for Taller de Músics students – 578,00
Special fee for members of SGAE, AIE, APGCC, APECAT, ARC or SDE – 612,00

To access a special fee you must have a discount coupon that will be provided to you at [email protected] or by phone at 93 329 56 67- to use at the time of purchase online.

Location

Music School
Requesens, 3-5, bajos
08001 Barcelona
t. 93 329 56 67
[email protected]

How to get there
Bus: 20, 24, 64
METRO: L2 Sant Antoni

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